Email & CRM Marketing
Lifecycle marketing and automation that turns your list into a revenue channel — not just a broadcast tool.
- Email campaign strategy & copywriting
- WhatsApp & CRM automation setup
- Lead nurturing & retention flows
Repeat Purchase Rate
+27%
What It Is
What Does Email & CRM Marketing Actually Mean?
Most businesses have an email list and a CRM that are vastly underused — sitting there as a database rather than working as a revenue channel. Email and CRM marketing turns that list into an ongoing source of repeat purchases, re-engagement, and nurtured leads.
We build the campaigns and automation: welcome sequences for new contacts, nurture flows for leads who aren’t ready to buy yet, win-back campaigns for customers who’ve gone quiet, and regular newsletters that keep your brand top of mind.
For Nigerian businesses, WhatsApp is often more effective than email alone — so we build automation that works across both channels, integrated with your CRM so every contact’s journey is tracked in one place.
Who This Is For
- E-commerce brands
- Subscription & membership businesses
- B2B companies with long sales cycles
Starting From
₦200,000/month
Deliverables
What You Get
Email Campaign Strategy & Copywriting
Ongoing campaign planning and copy written to convert.
WhatsApp & CRM Automation Setup
One-off setup plus ongoing maintenance.
CRM Setup & Integration
Get your CRM properly connected to your marketing tools.
Marketing Automation
Multi-step automated flows triggered by customer behaviour.
Lead Nurturing & Retention Flows
Keep leads warm and bring customers back.
Real Results
Subscription Business: 27% Higher Repeat Purchase via Lifecycle Email
A full lifecycle email programme — welcome, nurture, and win-back flows — raised repeat purchase rate by 27% for a subscription business.
Result
+27% repeat purchase
Pricing
Investment
Email Marketing
₦200,000 – ₦800,000 / month
WhatsApp/CRM Automation Setup
₦300,000 – ₦1,500,000
One-off + maintenance
CRM Setup & Integration
₦400,000 – ₦1,500,000
1–2 weeks
Marketing Automation
₦500,000 – ₦2,000,000
2–3 weeks
FAQs
Frequently Asked Questions
Yes, we work with most major platforms including Mailchimp, Klaviyo, and others — or can recommend a switch if your current setup is limiting.
Automated messages triggered by customer actions — order confirmations, abandoned cart reminders, follow-ups — using approved WhatsApp business tooling.
Typically 1–2 weeks depending on the complexity of your existing data and required integrations.
Yes — in fact it’s most effective paired with lead generation, since nurture flows are what convert captured leads into customers over time.
Both — email copywriting is included in our email marketing service, and we can write copy for automated flows as part of setup.
Ready to Get Started with Email & CRM Marketing?
Book a free 30-minute consultation and we'll walk you through exactly how we'd approach your growth goals.
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