Lead Generation
High-intent leads for B2B and B2C brands, delivered into your CRM — not just your inbox.
- Multi-channel lead capture (Meta, Google, LinkedIn)
- CRM integration and lead scoring
- Nurture sequences built to close
Lead Volume
3x
What It Is
What Does Lead Generation Actually Mean?
Lead generation is the system that turns strangers into people who’ve raised their hand — they’ve given you their contact details because they’re interested in what you sell. For B2B and B2C brands across Nigeria, we build that system end-to-end: the ads that attract attention, the landing pages that capture details, and the CRM workflows that make sure no lead gets lost.
The difference between a lead and a click is intent. A click costs you money. A lead is a person who has told you, in some form, that they want to talk. We design every campaign around capturing that intent — through forms, calculators, downloadable guides, or direct contact requests, and routing it straight into your sales process.
For Nigerian businesses, the biggest leak isn’t usually generating leads — it’s what happens after. Leads sit in a spreadsheet, or an inbox, or a WhatsApp chat that nobody follows up on. We fix that by connecting lead capture directly to your CRM and building automated follow-up so leads get nurtured even when your team is busy.
Who This Is For
- B2B service businesses
- Real estate developers
- Education & training providers
- Consultants
- Affiliate Marketers
Starting From
₦400,000/month
Deliverables
What You Get
Lead capture campaign strategy
Multi-channel strategy across Meta, Google, and LinkedIn tailored to your audience.
Custom landing page design
Conversion-optimised landing pages built specifically for each campaign.
Lead magnet creation
Guides, calculators, and tools that give people a reason to share their details.
CRM integration
HubSpot, Zoho, or custom CRM setup so leads land where your team works.
Lead scoring setup
Prioritise leads by likelihood to convert so sales focuses on the right people first.
Automated nurture email sequences
Email flows that keep leads warm until they’re ready to buy.
WhatsApp follow-up automation
Automated WhatsApp messages for the channel Nigerian customers actually respond to.
Weekly lead quality reporting
Not just lead volume — we report on quality and conversion potential.
A/B testing of forms and landing pages
Continuous testing to lower cost per lead and raise form completion rates.
Real Results
B2B SaaS: 3x Qualified Leads via LinkedIn + Landing Page Rebuild
Combining LinkedIn thought leadership with a redesigned landing page and CRM nurture flow tripled qualified leads for a B2B SaaS platform.
Result
3x qualified leads
Pricing
Investment
Agency Fee
₦400,000 – ₦2,000,000 / month
Landing Page Design
₦200,000 – ₦600,000
One-off
FAQs
Frequently Asked Questions
Any contact who submits a form, requests a callback, or starts a conversation through a campaign-driven channel — with enough information for your sales team to follow up.
We don’t guarantee fixed numbers because results depend on budget, market, and offer — but we set realistic targets together based on your historical data and category benchmarks.
Yes — we’ve integrated with HubSpot, Zoho, and several custom-built CRMs. If you’re not using one yet, we can recommend and set one up.
We recommend a 3-month minimum so we have enough campaign data to optimise cost per lead and lead quality.
We set up automated WhatsApp sequences using approved business tooling, so leads get an immediate response even outside business hours.
Ready to Get Started with Lead Generation?
Book a free 30-minute consultation and we'll walk you through exactly how we'd approach your growth goals.
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